Common Social Media Mistakes Musicians Make

idiginis fitz jan4.jpg
Note spelling in poster is different from band's actual name.
As we speak, Rocks Off is going through the concert listings one by one looking for something of interest for which to write amusing articles laced with the finest penis jokes. "What, ho?" says we. "This band Indiginis has a capricious moniker. Undoubtedly their music is equally full of whimsy and sly character. We shall find them and exhibit them for the Houston masses in celebration of their show tonight at Fitzgerald's."

No, actually we won't.

We tried, we really did, but Indiginis is guilty of a multitude of sins that, frankly, make them not worth the effort that it requires for Rocks Off to interview them, or listen to a single note of their music. These sins are sadly committed by many of our own hometown heroes as well as the touring acts - who are being triply stupid by adding traveling costs to their failure to abide by common sense.

One of those sins, of course, is actually being named Idiginis, which we didn't realize until our editor told us. This goes back to our most often shouted complaint of bands not really thinking through their names. Either the name is already taken - and yes, being in another country still counts as taken - or you get a name like Idiginis that annoys a reporter so much that he uses the rage from having to type it to fuel a 1,700 word article.

You know, for an example.

A complaint often leveled at Rocks Off is that we tend to follow the same bands without adding new acts to the rotation. This is not true, but for argument's sake let's say it is. There are two reasons we do this. The first is that the bands we follow are awesome, but the second is simply that they also make it easy to write about them. Here are some of the things they do.


HAVE AN ONLINE PRESENCE

You do not exist if you are not on the Internet. No, you do not. It is very important that your band be on Twitter, a Facebook, MySpace - yes, still - and preferably have Bandcamp and ReverbNation pages, a Wikipedia entry, and official YouTube channel, and a regular old Web site.

We know that sounds like a lot of work to maintain, and believe us it is, but it is also absolutely necessary. Just as some people used to respond to flyers at clubs, others to ads in the paper, and still others to radio and television, people looking for music want to go to their preferred venue for information. You had better be there.

When you aren't there, it annoys people looking for information. Speaking of...


This is not enough jan4.jpg
Sorry, this is not enough.
HAVE AN INTERESTING ONLINE PRESENCE

Nothing says, "This band is a half-assed effort with no future" worse than a placeholder page on Facebook, MySpace, etc. It is very important that you get some songs up. That's the first priority. After that, you better have some pictures, videos and a short bio. Bear in mind we said a short bio.

There's no reason to go on and on unless you have a real spiffy writer in the band or you have some stories that are so cool that it would be impossible to mess up. Say for instance you had your gear stolen, only for it to turn up in the hands of the band you opened for the next night. That's the kind of story you'd put in the bio. Everything else should boil down to three sentences.



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32 comments
This article sucks
This article sucks

You sound like a whinie little bitch, just sayin' I wish I didn't read this article, fire this guy!

SAN.
SAN.

IDIGINIS...derived from "I dig I and I... a positive concept. Break it down JEF with one F, and you could have easily understood. You have the right to dislike Idiginis music, but before you write another article please do some research instead of feeding your readers mediocrity. After reading your article a second time I realized that some of your recommendations are in fact great ideas but you should not have your discourse at the expense of IDIGINIS. We already have in place most of the recommendations YOU made, i.e Facebook, Myspace, Youtube, email, phone numbers, designated press contact, etc...

Sangone / keys for IDIGINIS.

Dizzybootz
Dizzybootz

Lick my balls, Jef. Idiginis is my band. Who are you?

my II cents,Dizz

Idiginis
Idiginis

ok jef its my turn now i read what you wrote about my band IDIGINIS and I'm sorry that it was misspelled or misinterpreted but all these things you said a band needed like myspace facebook itunes youtube rhapsody cdbaby and reverbnation ,the band is listed .even the part about the European Musicliga the band is on the WORLD BEAT charts we also shot a episode of wifeswap and if you go to these sites you will see and hear what we do . and again thank you Aauzraam and thats (OZ-ROM) in case you didn't know how it was pronounced

Tino0423
Tino0423

I invite Jef to our show Saturday at Fitz with Los Skarnales, and how about you interview the whole band like a real journalist. I will even put you on the guest list!

Terence (sax)

Bob
Bob

Okay JEF!

First let me introduce myself. My name is Robert Lemos III. The band just calls me B. I am the percussionist for IDIGINIS. After a friend forwarded this to me I read through your rant. Speaking for myself I must agree the name sucks, this is not something the rest of the band does not know. Other than that you have everything else about us completely wrong. there is no IDIGINIS in Europe, however we are charted there. The Fitz Flyer OBVIOUSLY did not come from us so how is it that we made the mistake?I can't think of a time that we've not shown up to a show unless something really get's screwed up, so get the facts straight please. Now we're very easy to find, have been for some time just spell the undoubtedly difficult to remember name correctly! www.myspace.com/idiginis or facebook/idiginis. We repost any media that comes our way, So if you would have done what you are supposed to do as a journalist, You know actually investigate, you would see all of our information is out here. And since we've been nominated best reggae band two years running, btw we've only been a group for two years, and we've also played the hpma showcase...twice, which we must submit to HP our contact info, media, website, etc. I fail to see how you don't simply contact us direct. So I invite you personally, any Tues. at Fitzgerald. Come up and say hello.

my II cents,B

speeling
speeling

The said poster being lampooned says" "Idegenous"Jef wrote: "Note spelling in poster is different from band's actual name."Jef wrote: "This band Indiginis has a capricious moniker."Jef wrote: "One of those sins, of course, is actually being named Idiginis"

*doh*

Steve Nice
Steve Nice

Is digitalia like a real thing??? Sounds scrumptious.

Josh Webster
Josh Webster

What about these bands that blow up my inbox so much I want to "unLike" them? I'm looking at you, 71's...

R O'Con
R O'Con

So, endegenis needs to post links to this story on their websites? If they share the story and it gets lots of hits, you might write about them as if they weren't the butt of a sad-but-true joke?

H_e_x
H_e_x

That band looks like it's made up of a bunch of really nice, humble guys *vomits in mouth*

Tom
Tom

oh no! a lazy reggae band?!*

*they are reggae, right? i can't seem to find any info on them.

Brittanie Shey
Brittanie Shey

Indiginis' name annoys me too, although you're kinda hard on them. However, you hit the nail on the head with this post, which could be applicable not just to bands but to anyone looking to self-promote.

clicks
clicks

"common social media mistakes musicians make when playing the game jef plays"

also, could you mention black congress one more time

Conbred
Conbred

I concur, this article is a rant on the bands that suck in this town but aimed at a good one cause their name is odd. I know most of the best musicians and bands in town from being in the pool and many band names although attractive are not reflective of the band them self! I say get the facts and get over monikers, houston has a great scene but insufficient support all the way around! Piss on poor writing!

Paul with one P
Paul with one P

If your band is called "Idiginis," why is it misspelled on your Facebook page? "Indiginis" doesn't make any sense. Seems to me Jef with one F did his homework, while you didn't bother to spell check. Even if you had, "Idiginis" is still a retarded name.

Kim
Kim

Bob, as a member of the band, you really shouldn't defame the name of your band publicly. You should always be supportive and promote your band on all accounts.

Jef
Jef

I would but I don't have their email ;)

Jef
Jef

As someone said, "This song ain't about them." They were just the catalyst. Whether they repost this or not is irrelevant. If, however, we were to review a show or an album, yes, we would hope they would.

Jef
Jef

I'm a little hard on them, true, but I think my point stands. If you're dream is to be heard of, you need to be thinking like the people you want to hear of you.

Chris Rockett
Chris Rockett

I think one of the biggest problems that band have is trying to be all over the internet.

You just can't be the jedi master of 56 social networks and you look lazy if your profile is not up to date.

Just do facebook, twitter and youtube and be all over it.

Focus seems to build momentum for band.

Jef
Jef

Sure! Black Congress!

Bob
Bob

Paul with the one P,

First of all do you know how to spell your name?No shit huh?! How do you think we would possibly misspell ours? INDIGINIS is obviously not our facebook page. IDIGINIS means I DIG I n I's,or I dig I and I's. I and I is Jamaican for We/US. So, No he did not do his homework! and neither did you...

Bob
Bob

We can all make mistakes...however my point is not whether or not the name is good but how someone can take aim and write so much that is untrue based soley on a mistake made by someone that makes a flyer and doesnt actually consult with the band it's intended for.

clicks
clicks

would be interesting to see you post an actual direct interview between you and a "representative mouthpiece" of indiginis discussing your volunteered brand consultancy.

Kim
Kim

Jef, it would helpful if you wrote your grammar correctly. These are homophones: your and you're. "Your" refers to a possessive pronoun. "You're" is a contraction for "you are."

clicks
clicks

...your article has some good pointers, but you keep falsely assuming that everyone's idea of "dreaming to be heard" is the same as yours.

all the gimmicky media masturbation in the world won't make someone like your music. a more valuable version of this article could be expressed in one line, "care about what you do."

music existed before twitter and facebook.

clicks
clicks

brittanie -- to entertain your vague and possibly short-sighted reply, music also existed before local radio stations.

either way, that last sentence of my earlier comment was only a minor point.

Brittanie Shey
Brittanie Shey

You mean back when local bands were played on local radio stations? Times have changed, friend.

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