-- The Ten Most Expensive Domain Names

You'd be CRAZY not to want in on one of these domain names!
There was a time when a million bucks was a lot of money for a domain name. That's exactly what went for back in 2000. Today, that's chump change when you are talking about the most expensive domain names on the Web.

Keep in mind that these purchases are just for the name. You want to buy an entire Web site, you're going to have to go a lot higher than that. But, if all you want is dibs on the name, here are the top ten choices you might want to consider if you have $10 million burning a hole in your pocket and you want the simplest possible online destination name because, let's face it, your customers probably can't remember anything more complicated.

10. -- $5.5 million
9. -- $5.5 million

We grouped these together because of the similarity both in price and in what they represent, gambling, and this is but the first of addiction-related domains in our top ten. Of course, you could buy, which just went up for sale for $10 million, but we figure either one of these will drum up enough interest from gambling addicts and credit card thieves to keep you in business for a while.

8. -- $5.88 million
The other country that ranks close to in price is, which sold for $5 million in 2004. Place names can have real value when used to promote tourism and entire country domains can bring in the bucks, although it seems odd to us that these two got $5 million plus while brought in only $2 million and got $1.5 million. If you are looking for a bargain, try for a mere $130,000 because already went for $1.6 million. And we so wanted to promote Yakov, Kirby VanBurch and The Baldknobbers Jamboree, damnit!

7. -- $7 million
It's not all that surprising that ranked ahead of other adult beverage names like ($3.3 million) and ($3 million). Look at the money beer companies pour into Super Bowl commercials, which run in the millions for 30-second spots. Nobody expects Ernest and Julio Gallo to shell out half a million for a 15-second spot on Super Bowl Sunday, but Coors might drop ten of them, but clearly there is money to be made online from inebriation. To quote a toast by Homer Simpson, "To alcohol, the cause of, and solution to, all of life's problems."

6. -- $7.5 million
We just went through the most hideous time of year for jewelry commercials, Christmas. Whether it was Kay, Zales or some other mall store trying to sell you on a generic diamond heart pendant or tennis bracelet, we all suffered through these sappy, craptastic ads that made us want to kill that guy who "went to Jared." The folks at, who bought, understand that our obsession with shiny little rocks makes that $7.5 million completely worth it.

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