Updated 7/3: This story has been updated with info from a Lyft spokesperson.
Photo from Lyft Lyft's trademark pink mustache marks ordinary cars as providers of a peer-to-peer ridesharing service that traditional taxi companies call "cheating."
Alternative West Coast taxi companies Lyft and Uber have finally deployed in Houston with the reputation of establishing dozens of successful operations throughout the country -- and warding off ample legal protest from local cabbies.
Houston City Council members will weigh criticism from traditional Houston taxi companies summarized in an April lawsuit against Uber and Lyft, in which a long list of transportation services accused the competition of illegally operating uninsured vehicles for hire without obtaining licenses, paying attending fees and charging regular rates.
Lyft and Uber both carry liability insurance of $1 million per incident.
For customers, the trade-off for the security of riding with a licensed driver is simple: cheaper service.More »