What Would You Name Your Food Truck?

20110503_Food_Truck.jpg
Flickr user: kimberlykv
Seven Memorial Days ago, my best friend Todd and I placed third in Under the Volcano's annual gumbo cook off. Despite feeling robbed by the second-place team, whose "gumbo" tasted like a bland can of Progresso, our feelings were bolstered by a woman who asked us to cater her upcoming house party.

Subsequent conversations led to us discussing the possibility of launching a catering business in the moonlight of our real jobs. That morphed into a follow-up, High Life-fueled chat about how we should buy an old taco truck and sell gumbo, high-quality coffee and whatever else we could muster to dwellers of remote office parks and festival-goers.

Unfortunately, we never got past the naming stage of the project. Two awful ideas that I had were:

Southern Comfort: aside from clashing with the whiskey brand, we could have been confused for the seedy strip joint in Gonzales, LA.

Gumbo & Joe: Who wants to eat gumbo during a sweltering Houston summer (#HIWI)? Plus, it sounds like a bad rip-off of "Turner & Hooch."

The current food truck craze makes me wonder what we would have named our truck had we followed through on the concept.

What would you name your food truck? Would it be concept-driven or Tweet-tastic? Sound off in the comments.



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14 comments
Blake
Blake

"...the seedy strip joint in Gonzales, LA."

ROAD TRIP?!

T. J. Cookwell
T. J. Cookwell

Nacho O'Queso's (Tex-Mex) Good Cup Bad Cup (Coffee) "I Can't Believe It's Not Buttercream" (Cupcakes) "Buffalo" Wangs (Chinese featuring buffalo chicken spring rolls) Oye (Como) Veh ( A Jewish / Mexican theme) Carbon 14 (BBQ) Scienceburger (when parked by Rice University) Intelligent Design Burgers and Fries (when parked by fundamentalist churches) The Missing Link (BBQ) Truman Chipotle's Edgar Allan Po-Boys

The Moose and the Squirrel (Russian)

Ofay Honkey's (Southern cooking)

JB
JB

Do you have some sort of recipe that results in turnips not tasting like solidified natural gas?

JB
JB

I'm not sure you can handle Southern Kumfort, but I'm in.

clearwatertotulsa
clearwatertotulsa

Only if the truck is wrapped on all sides with giant Greg Giraldo pictures.

Jktandy224
Jktandy224

The Moose and The Squirrel. To anyone under 30, this might be an obscure reference to Boris and Nathasa, My fantasy truck is named Midnight in Moscow. @Mobile Cuisine Magazine You should consider a new contest - What is your Fantasy Food Truck - name, cuisine, menu item(s), location

Tarra Johnson
Tarra Johnson

Nah, just a reference to a saying I've heard all my life.....something about falling off a turnip truck....

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