Whataburger Retires the A1 Thick & Hearty Burger (For Good?)

Categories: Fast Times

WhataburgerA1burger.jpg
Courtesy of Whataburger

But before they do, they've created a microsite, A1SupportGroup.com, for fans sure to mourn the loss come December 21.

Harking back to Burger King's Subservient Chicken, A1SupportGroup.com offers all the support you'll need to get through the less saucy times ahead - coping tips such as keeping an A1 glove compartment stash, pre-recorded messages of support by the famous voice of Whataburger, and even a place for fans to upload fond memories and sign the burger's going away card.

All this hoopla begs the question: Is it really going to be gone for good, or is this just a marketing ploy? Does something this successful really get shot down in its prime, or will it rise again in the way of the McDonald's McRib?

I suppose we'll just have to wait and see. If the A1 Thick & Hearty is really toast, there are 34 days and 102 meals left to say goodbye.


My Voice Nation Help
0 comments

From the Vault

 

©2013 Houston Press, LP, All rights reserved.
Browse Voice Nation
  • Voice Places Houston

    Voice Places

    Find everything you're looking for in your city

  • Happy Hour App

    Happy Hour App

    Find the best happy hour deals in your city

  • Daily Deals

    Daily Deals

    Get today's exclusive deals at savings of anywhere from 50-90%

  • Best Of

    Best Of...

    Check out the hottest list of places and things to do around your city