Smashburger Headed for Houston
By Admin in Burger Break
Friday, Nov. 21 2008 @ 1:23PM
Mark Manger
Picked as best local chain by our sister paper Westword in Denver. At the time the paper wrote, "The Denver-born idea of ‘fast-casual’ dining is applied to the Denver-born idea of the cheeseburger, and the result is a culinary mash-up of a Chipotle-style business model, a sleek, modern diner and a burgers-at-the-bar vibe.”
Expect to see its mobile version, the Smashmobile, hitting the streets in late December. Expectations are that there will be 20 to 30 franchises in Houston. – Margaret Downing
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