For some retail brands, social media is a hard nut to crack. Questions like, What do I post? How do I find my followers?, and How often do I need to be on there?, befuddle many a business owner. The confusion leads to Twitter feeds full of automatic posts, Instagrams with nothing but images of mannequinnes and store event invites, and Facebook accounts with last status update being June 2013.
Photo by WhisperToMe via Wikimedia Commons
But, a select few take to social media like fish to water. Their posts invite followers into their company's world, engage with their customers, and build a lifestyle online, not just sales. Some brands shine on multiple social platforms, but most have one particular site where they are at their best.More »
Did you know that Matthew McConaughey has a clothing line? Yup. The newly minted Academy Award winner for his starring role in Dallas Buyers Club debuted his JLK men's sportswear line last year and is now expanding the line to include t-shirt emblazoned with McConaughey-isms.
Photo Courtesy of jkl.com
Most people don't think of Texas when they think of fashion, but I bet they think of the Lone Star state when they think the wild west. We are known for buckles, boots, and bandanas, but what about bolo ties, reptile skin leather and gingham? Texas has played a huge part in fashioning - pun intended - what the world calls the American look.
Photo by Courier Litho. Co. via Wikimedia Commons
It was a beautiful Sunday morning and the guys of men's streetwear boutique Urban Assault, Daniel Gonzales, 32, and David Ruiz, 26, opened their doors for me to see their pride and joy.
Photos by Keith Luter, Jr.
"I guess you can say that we are a specialty boutique that caters to the young man that prides himself on being different and wearing clothes that are stylish, modern and are not mass-produced," Gonzalez said when asked to explain what set the shop apart from the mountain of retailers in Houston.
The two have been best friends for 16 years growing up in Pasadena, and for the past two years have built a name for themselves in Houston streetwear.More »
New York Fashion Week wrapped up last week and though the rest of the world has moved on to the London, Milan and Paris shows, I'd like to take a walk down memory lane.
Photo by mandiberg via Wikimedia Commons
The fall collections usually pale in comparison to the September shows. September is much warmer, so the street-style bloggers are out and about in their weirdest "please take a picture of me" ensembles. Designers are showcasing summer-weather garments, which tend to be much more exciting than winter coats and wool sweaters. Celeb sightings are a certainty due to the award season red-carpet scramble coming up in January. But this February schedule was full of surprises, cool trends and a streaker.More »
The metrosexual man has been a member of our society ever since the Queer Eye for the Straight Guy team hit the streets in 2003. With their arrival, men all of a sudden had hair regimens and knew what the word non-comedogenic meant. (It means a product will not clog your pores.) Women did not know how to deal with this new man, but we all banded together and eventually began appreciating the new well-coiffed men in our lives.
Photo by Tyler Curtis via Wiki Commons Kanye West would definitely be one to look out for.
But it seems the rise of men's street style and male fashion bloggers has opened old wounds.More »
New York Fashion Week is winding down and, while many fans are getting the latest news and updates on Style.com, the majority of us have been following the shows via Instagram. The best of the runway, backstage, parties, and celeb sightings can be found on the media sharing site via editors, designers and bloggers. I found out about the streaker at Prabal Gurung on Instagram before any media outlets reported it. (Pic below for your entertainment.)
By Maclapessoa via Wikimedia Commons
H&M has announced it's opening its third store in the Houston metro area and this time Katy Mills Mall will be the location for H&M's approximately 23,000 square foot store set to open in Fall 2014.
Photo Courtesy of H&M
Just when you thought I was done drawing connections between fashion and football, a gem of a story hits the press.
Photo Courtesy of Bloomingdales Imagine seeing these on the field.
In January, Bloomingdales announced its partnership with the Council of Fashion Designers of America (CFDA) and the NFL Foundation as part of their "Super Bowl XLVIII comes to New York" celebration. The three organizations joined forces to create a fundraising project that merged love of style and love of sport. They dubbed it Fashion Touchdown.More »