Translating Netflix-speak Into Consumer-talk: "You WILL Pay Us More Money"

Categories: Film and TV

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Netflix, a service we personally subscribe to, just sent us an "important membership information" note about price increases. It's Friday afternoon...after 4 p.m. and most people are trying to get their weekend started, not read "important membership information" notices.

The note, in part, reads:

In order to continue adding more movies and TV shows, we are increasing our price from $7.99 to $8.99 for new members. As a thank you for being a member of Netflix already, we guarantee that your streaming plan and price will not change for two years.


It seems to be a nice "Hey, we're not raising your rate!" message. Actually, those of us fluent in Netflix-speak know that isn't what it's saying at all. Translated into consumer-talk, the message means "We for sure as hell are going to raise your prices in two years, so get ready."

And "Anyone who isn't already a Netflix subscriber can plan on paying more right now."

Happy Friday, Netflix.


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8 comments
DonkeyHotay
DonkeyHotay topcommenter

Still the BEST VALUE anywhere.



Richard Waterman
Richard Waterman

Really HP??? Do you even have Cable? $8.99 is still a bargain for what you get with Netflix. Try pricing the cost of Comcast and Direct tv before making an article about how Netflix is to expensive.

cgardner2006
cgardner2006

I fail to see the issue here. They are raising the price a measly 12 dollars a year, and are being nice enough to push it off for a couple years. Given that they have somewhere around 25 million subscribers, over two years, that is about 600 million dollars that they will not bring in if they raised the price effectively immediately. Which they could have.

Tramane Browne
Tramane Browne

Its already cheap as hell and better alternative to cable television and they provide award winning original content. Geez, really what's the big deal?

Venessa Singh
Venessa Singh

You think they would have learned the first time they did this. They are going to lose a lot of people. You know I bet they have a crap load of customers and all paying 7.99 a month you think we would get more up to date movies and season of our favorite shows sooner

Vincent Aurelio
Vincent Aurelio

This is actually the green light for competitors to raise rates too.

Jimi Austin
Jimi Austin

You're whining about $9 a month for all you can watch movies/tv shows?

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