Pop Rocks: The Five Most Racist-Inducing Moments of Super Bowl XLVIII
3. Cheerios Mixed-Race Ad
The Cheerios ad featuring a mixed-race family has been around since early 2013, but once again, it brought the hate on Super Bowl Sunday. The ad, featuring an adorable little girl, her black father and white mother seemed to drive people as crazy as it did last year with many claiming Cheerios was trying to ram diversity down our throats. I assumed they were just trying to ram Cheerios down there, but what do I know?
2. Richard Sherman Wheeled Away
When Sherman was injured late in the game and had to be wheeled out on a cart, initial questions came in as to whether this was a real injury or just a way to keep him away from the cameras when the game ended. Turns out he was really hurt and the avalanche of tweets claiming it was karma for his controversial postgame interview after the NFC Championship came pouring down. Of course, if it were truly karma, he wouldn't have won the Super Bowl, but...
1. Coke's Multi-Lingual "America the Beautiful" Ad
The first thing I said to the group of people I was watching the game with was, "This is going to piss a lot of people off." Coke, always a little on the hippie side with its ads over the years despite its occasionally brutal corporate practices (never mind the mass quantities of sugar in its beverages). The "I'd like to buy the world a Coke" Christmas ad that became one of the most popular of all time. But, in this ad, they attempted to show the diversity of America with people singing "America the Beautiful" in various languages instead of just holding hands. Naturally, rage ensued.