5 Reasons This Trailer-Hoarding at Comic Con Has Got to Stop
I haven't gotten a chance to attend Comic Con myself yet in my life, so I'm forced to view it through the lens of my fellow reporters and the footage on YouTube. Mostly I'm content with that. I'm not much for standing in line, and there is a whole lot of that going on at the biggest geek event of the year.
No trailer, but the BBC did release a picture of a Dalek and some fire... yippee
There is one thing I am sorely missing, though, and that's the fact that the folks in San Diego are being treated to a host of trailers that the rest of us will finally get to see "eventually." I spent all last Sunday refreshing various Facebook groups hoping to get a glimpse of the real Doctor Who 50th Anniversary Special trailer as well as the one for the making-of docudrama about the birth of the show, An Adventure in Space and Time.
I knew that getting a look at Godzilla on YouTube was out. Hollywood may actually be the only real "fake geek girl" on the planet, intentionally teasing us with sexy nerd dreams in order to extort money from us and make us feel bad in the bargain. The more and more I think about it, this habit of hoarding new trailers at Comic Con is complete bullshit, and it has got to stop because...
Comic-Con 2013: Strutting In Nerd Style
5. It's a slap in the face: Let's take Doctor Who for the best example. It's a British TV show, and yet the BBC decided that the first people who would get to see the biggest special in the history of that show would be an American audience. Yes, I know that people from all over the world attend Comic Con, but the turnout is still mostly American.
What about overseas fans? The whole reason giant summer blockbusters like The Avengers make the bank they do is because they translate well overseas (Explosions is a universal language, which explains a lot of human history, actually). Should a Marvel fan in Germany really have to wait weeks or months after Comic Con just to see the new Thor trailer?
4. It's a really underhanded marketing technique: The withholding of information is supposed to create titillation. It's the movie equivalent of letting people smell the dinner you're making. There's nothing wrong with anticipation, but the way they're going about it is really manipulative, even for Hollywood.
We'll accept that getting the perfect trailer right takes time, and we'll wait until there's a chance for a good look at Batman in the next Superman movie if you need it. But you don't. It's ready; you're just telling us that we're not good enough to see it because we didn't make the pilgrimage. This is addition too...